Partnership Strategy & Growth
For Creator Founders
CREATOR GROWTH RESULTS
207%
revenue growth in the first 6 months
8+
channels under management:
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Podcast
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YouTube
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Social media content
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Email
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Products
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Subscription community
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NIL licensing
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Events & Speaking
$1M+
year-over-year revenue growth
STARTUP CASE STUDIES
Creator Monetization App
Directly supporting the C-suite team, I was tasked to lead the build, launch, and rebrand of the social media app to a user base of over 5 million.
In addition to helping shape the culture of a remote-first team, it was important to be present among the target audience. I curated immersive events and experiences in the LA creator community for activations that would drive widespread app downloads and engagement.
B2B Compliance Software
Having found product-market fit, the company needed to dial in on process development & implementation to streamline and scale product fulfillment to reach $1MM ARR.
As part of the next phase of their growth, I led strategic partnerships and API integrations with industry leaders. Including project managing product launches, go-to-market strategies, contract negotiations, and building out a full marketing plan across channels.
Influencer Marketing Agency
The business was ready to establish themselves as an industry expert. We built a cross channel strategy, launched thought leadership initiatives with strategic industry partnerships, & began publishing proprietary data reports.
These efforts were single-handedly responsible for naming the Creator Economy market size in 2021 at $104.2 billion which was picked up by Forbes, Business Insider, and more.
